The Theme & The Concept
Our theme is a dollhouse where manipulated dolls live.
It could symbolize that we are those dolls in a confused age, living in the eyes of society, family, and peers.
Therefore, we asked the models to pose as dolls and designed the overall vision by manipulating lines and disassembling, but we used warm and elegant colors to make it a conversely dreaming style, like a doll house.
Logo
The logo is a dancing doll that is manipulated by invisible strings on her hands and her skirt is a flower to symbolize her age is still as young as a fresh blooming rose.
Poster
The poster is a doll that was disassembled in several parts, are also worked in concert with manipulation.
Bike Advertisements
The bike advertisements are for students promoting the event on their bikes. There are two designs and when they are combined they would picture two dolls greeting each other.​
Daily Countdown Posts
On the left is one of the daily countdown pictures for the event.
We also photoed those pictures with the concept of doll house.